Entera
AI-powered platform that helps institutional single-family investors find, evaluate, and transact on properties at scale across 32 US markets.
Last reviewed 6/2/26
How Entera uses AI[1][2]
Discovery algorithms scan single-family inventory every 15 minutes across 100+ on and off-market sources, then match each property to an investor's buy box and predict its financial returns.
- • Discovery algorithms refresh every 15 minutes across 100+ on and off-market sources
- • Buy-box matching runs 24/7 against each investor's strategy
- • Filtering narrows roughly 20,000 candidate properties to the 10 best in seconds
- • Predictive scoring estimates financial returns, including market value and cap rate
AI type: Machine Learning, Predictive Analytics, Computer Vision
What it helps you do
Built for
Key numbers
- • $12B+ in SFR transactions enabled
- • $3B+ annual transaction rate
- • 1,000+ monthly transactions
- • 350,000+ properties analyzed daily
- • 32 US markets
Credibility
- Founders & team
- Martin Kay (CEO, serial entrepreneur, prev. founded Greenlet which acquired $100M+ in SFR), Gregory Morrison (COO/CTO, prev. Ralph Lauren tech transformation)
- Customers
- •Invitation Homes (Blackstone-backed), American Homes 4 Rent
- •Two of the largest SFR REITs
- Investors
- Goldman Sachs Asset Management (led Series A), Bullpen Capital, Craft Ventures
- Case Studies
- Harvard Business School D3 case study. 350,000+ properties analyzed daily.
Founded
2018
Headquarters
Houston, TX
Stage
Series A
Employees
51-200
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