AI for PropTech
Placer.ai logo

Placer.ai

Location intelligence platform using ML-powered foot traffic analytics to help CRE investors, retailers, and brokers make data-driven site selection and portfolio decisions.

Last reviewed 6/2/26

Category: Asset Management Portfolio Analytics
Tags: location-intelligencefoot-trafficmarket-analysisretailcre-analytics
AI

How Placer.ai uses AI[1][2][3]

Machine learning models clean and debias anonymized mobile location signals from a panel of tens of millions of devices, then extrapolate them to population-level estimates of where people go.

  • Debiases panel data for age, geography, and device mix before extrapolating
  • Estimates foot traffic and visit trends for any U.S. location
  • Profiles visitor demographics and psychographics
  • Maps true trade areas to show where visitors come from

AI type: Machine Learning, Predictive Analytics

Founded

2018

Headquarters

Los Altos, CA

Stage

Series C

Employees

500+

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