Deli
Deli is an AI-native property search tool that brokerages and agents embed on their websites, letting home buyers find listings through natural language instead of dropdown filters, connected directly to the brokerage's MLS feed.
Best for: Residential brokerages and real estate agents who want to add conversational, natural-language home search to their websites to engage buyers and generate leads.
Last reviewed 6/2/26
- Integrations
- MLS feeds, WordPress
- Property types
- residential, single-family, condo
- Geography served
- United States
How Deli uses AI[1][2][3]
Deli embeds an AI-native search experience on a brokerage's website that turns a buyer's plain-language description of the home and lifestyle they want into matching listings. It pairs the brokerage's live MLS feed with Deli's own places and property data, so consumers search conversationally instead of using dropdown filters.
- • Natural language search lets buyers describe a home and lifestyle in their own words instead of using fixed filters
- • Connects to the brokerage's MLS feed for real-time listings and updates
- • Layers Deli's proprietary places and property data on top of MLS data to widen search criteria
- • Supports free-form text search, lifestyle-based search, and AI-driven property drip campaigns
- • Installs on brokerage and agent websites, including via a WordPress plugin
AI type: Natural language understanding (LLM-based conversational search that maps free-text buyer intent to property listings)
Key numbers[3][2]
- • Positioned as the first AI-native real estate search portal, described as 'ChatGPT but for real estate'
- • Fully connected to the brokerage's MLS feed alongside Deli's proprietary places and property data
Credibility[3][4][5]
- Founders
- Founded by Lyman Starmer (CEO), who previously founded Peer Life, a private social network for adults over 55; Deli operates under parent entity Peerlyfe, Inc.
- Investors
- Venture capital-backed per PitchBook and Crunchbase profiles
Headquarters
New York, NY
Stage
venture-backed
Employees
1-10
Sources
- Deli official website (product positioning, AI-native search, parent entity Peerlyfe Inc, LinkedIn, contact)
- Deli - AI Enabled Property Search (WordPress plugin: natural language search, MLS integration, free-form/lifestyle search, drip campaigns)
- Lyman Starmer: CEO/Founder of DELI (founder background, Peer Life, 'ChatGPT for real estate', MLS connection)
- Deli company profile - HQ New York, employees, venture-backed (PitchBook)
- Deli Crunchbase profile (venture-backed status, operating location)
- Deli company LinkedIn page
Related companies
Unlisted
Off-market home platform that profiles over 121 million U.S. properties and uses predictive modeling to rank which are most likely to sell, connecting interested buyers and agents with homeowners before a listing exists.
Unlisted builds profiles for off-market homes from public records and uses predictive modeling to rank properties by how likely each is to sell and how well it fits a buyer's preferences. A ChatGPT-powered search lets buyers describe what they want in plain language and converts it into structured property queries.
GoDubai Portal AI
GoDubai Portal is a UAE PropTech platform that positions itself as the country's first AI-powered real estate broker. It matches investors, brokers, and developers with off-plan opportunities using Dubai Land Department data, AI project scoring, and verified, exclusive lead generation.
GoDubai Portal AI scores every Dubai off-plan project from 1 to 10 using a proprietary algorithm built on the Analytic Hierarchy Process and verified Dubai Land Department data, rating each project on end-user suitability, investor growth potential, and rental yield. A second AI layer screens and verifies broker leads against capital and intent criteria before a human confirms them.
Lofty
All-in-one real estate CRM, IDX website, and lead-generation platform (formerly Chime) for agents, teams, and brokerages, with an AI 'Workforce' for lead scoring, nurturing, and seller-intent detection.
Lofty layers an agentic 'AI Workforce' across its real estate CRM, IDX websites, and lead-generation tools, automating lead scoring, outreach, and seller-lead discovery.